Proposals of Feminist Enterprice Practices from a Personal Experience to General Reflections

Abstract

Business and feminism have something in common: they are long-distance races that require continuous training. There are phases and moments of unfolding and retreating, contraction and reaction, of frantic running and of finding a steady rhythm. Hence the need to find networks capable of providing shelter and support in the transformation process. This article highlights five attitudes from which one can find, in a participatory way, the appropriate practices to change the current business pyramid model from the feminist point of view: long-term and short-term vision of the objectives; prudence and resistance / resilience; create networks; listen to the body and - fifth - find safe ports. The feminist proposal is not to answer the question what the year 2050 will be like in patriarchal categories: improvement of the performance of the sustainable economy, greater rights for women, the fulfillment of the millennium goals, although it would not be too much for it to happen, but to see the reality of transformation being born and realize that the future is in our hands.