Problemáticas en torno de las ciberculturas. Una reflexión sobre las posibilidades y los límites de la etnografía virtual
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Abstract
Resumen: Este artículo se propone presentar un acercamiento a los debates sobre la aplicación de técnicas propias del método etnográfico al estudio de comunidades que conforman y/o refuerzan lazos sociales en el ciberespacio. La necesidad de esta aproximación se debe a que, en Argentina, puede advertirse una escasa y dispersa producción académica respecto de las ciberculturas, aun dentro del contexto contemporáneo de creciente digitalización y convergencia donde las interacciones cotidianas vía Internet tienden a constituirse como una de las dimensiones centrales de la vida sociocultural. En consecuencia, aquí se propone una posible recopilación bibliográfica alrededor de las discusiones conceptuales y las reflexiones metodológicas que, tanto en la academia anglosajona como en la de habla hispana, se han dado desde la antropología, la sociología y la comunicación sobre lo que implica la «etnografía virtual» (Hine, 2004).
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Abstract: The aim of this work is to present an approach to the discussions on the implementation of the ethnographic method to the study of community bonds in cyberspace. The need for such an approach is due to the fact that, in Argentina, it can be seen a sparse and scattered academic production regarding cybercultures, yet in the contemporary context of increasing digitization and convergence where everyday interactions via the Internet are established as one of the central dimensions of sociocultural life. Therefore, here is proposed a possible bibliography around the conceptual discussions and methodological reflections that, both in the Anglo and Hispanic academy, have been taking place from anthropology, sociology, and communication, about what “virtual ethnography” (Hine, 2004) implies.
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